Our musings

Ideas, inspiration, news and rants from the Muse team

All Featured News Brand Strategy & Activation Content Marketing Customer Retention Food Wellness Learning Podcast Features
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  • Modern Wellness Customer Personas: 2023

    By: Jackie Bebenroth

    How to target the different wellness motivations of consumers in 2023.

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Change Agent Interview Series: Episode 1 | Chef Ben Bebenroth
By: Megan Factor

Within the Change stage Framework, Spice Field Kitchen focuses on the stages of Unaware to Interested with their work. This is the most challenging stage to make an impact and requires extra th...

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Top Performing Content Ideas for Food Brand Marketing
By: Kristen Pokorny

Food brands have the potential to reach a whole new crop of audiences this year if they can connect with the right buyers at the right times. The data reveals a promising pattern: food purchased ...

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In Times of Crisis, Clarity & Brevity Are Key
By: Alexandra Miles

As we’ve worked under this cloud of fear and anxiety, we’ve been curious to see how thoughtfully brands have addressed their perspectives and protocols on COVID-19. Here are a few best practic...

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