Turn Passive Audiences
into Engaged Participants
Muse has teamed up with RazorEdge, a leading VR/AR development firm, to create one-of-a-kind, immersive sales and marketing experiences for our clients.
Whether launching a new product, hosting a virtual event, or nurturing a lead, virtual and augmented reality brings your brand and product stories to life in unforgettable ways.
Read on to learn how modern marketers are using this novel technology to surprise and delight.
Connect with us to schedule an ideation session.
When Nestlé Professional Solutions LIBBY’S®️ Pumpkin wanted to tell the story of how they grow their pumpkins, we knew the opportunity was ripe for the picking. Enter: Libby's In the Field VR Experience. This immersive virtual reality experience was designed as an engaging way to capture and present the agricultural stories of LIBBY’S®️ Pumpkin.
Augmented Reality Services
Product or
Service Launch
Give your customers the power to visualize, interact, and connect with your product or service before it even hits the market.
Customer
Nurturing
Deliver personalized, engaging experiences for sales follow-ups, special announcements, and holiday greetings.
Virtual Reality
Services
Immersive Sales Outreach Kits
Mail VR kits to prospective or current audiences, allowing them to explore features & visualize applications in their own space.
On-Site & Off-Site Event Experiences
Create a lasting impression in a risk-free virtual space for audiences to explore features, test functionalities, and visualize applications.
We want to hear your ideas! Connect to schedule an ideation session.
Ignite curiosity and drive engagement. Generate the attention that your new business, product, or service deserves. VR and AR applications allow VIP audiences – your employees, customers, prospects and media – to experience what you have to offer in an all-new way.
Applications:
- Product unveilings
- Service introductions
- Interactive promotions
Key Features:
- Virtual product demonstrations
- Interactive 3D models
- Customizable AR filters and lenses
How can VR/AR support your sales and marketing goals? Connect to schedule an ideation session.
FAQs & Details
What is Augmented Reality (AR)?
Augmented Reality (AR) is a technology that overlays digital information onto the real world, enhancing what we see, hear and experience. Unlike Virtual Reality (VR), which creates a fully immersive digital world, AR adds to our existing reality, creating a mixed experience.
Imagine pointing your smartphone camera at a restaurant storefront and seeing their menu, reviews, and daily specials floating in the air next to the building. Or consider trying on a virtual watch that appears on your wrist through your phone's screen, allowing you to see how it looks and fits before making a purchase.
What is Virtual Reality (VR)?
Virtual Reality (VR) is an immersive technology that creates a completely computer-generated environment, transporting users into a simulated world that can be interacted with in seemingly real ways.
Unlike Augmented Reality (AR), which enhances the real world, VR replaces your entire field of vision with a digital landscape. Imagine putting on a headset and suddenly finding yourself standing on the surface of Mars, able to look around in all directions and interact with the environment as if you were really there.
Can these VR/AR solutions be integrated with our existing marketing strategies?
Yes, our solutions are designed to seamlessly integrate with your current marketing strategies, enhancing your existing campaigns with immersive content that boosts audience engagement and delivers measurable results.
How long does implementing VR and AR solutions for a marketing campaign take?
The timeline for implementation depends on the scope of the project. On average, it can take a few weeks to a few months, with detailed planning and customization to meet your campaign goals.
What technical requirements should my company be aware of before adopting VR and AR solutions?
Our team will work closely with you to assess technical needs, including hardware compatibility and software integration. We ensure that our solutions are user-friendly and compatible with your existing systems. We also offer VR/AR-specific hosting solutions.
How can we measure the return on investment (ROI) from using VR and AR in our marketing strategies?
We provide detailed analytics and tracking tools that allow you to measure engagement, conversion rates and customer interaction, helping you evaluate the effectiveness and ROI of your VR and AR initiatives.
What support services do you offer after implementing the VR and AR solutions?
We offer comprehensive support services, including technical assistance, updates and optimization advice to ensure that your VR and AR solutions run smoothly and continue to meet your evolving marketing needs.