Work with content marketing experts who establish a high-level plan that helps create and distribute valuable content to grow your audiences.

Content Marketing Strategy

Reach the Hearts & Minds of Your Audiences


SEO Strategy

Optimize the visibility of your content by tapping into keywords your audiences search for. We dig deep with trusted tools to find and recommend strong keywords that lead content strategy.


Content Planning

Determine what content initiatives to implement and when. The Muse team identifies relevant topics for your brand and creates the structure for content development.


Editorial Guidelines

Establish consistency across all your brand’s content. We craft editorial guidelines that provide clear direction for style, tone and voice so your brand sounds the same across audience touchpoints.


Email Database Segmentation & Email Marketing Strategy

Categorize your email database contacts into meaningful groups. Muse gets inside your audiences’ head, understanding their needs and how your brand can best serve them through email marketing campaigns.


Social Media Strategy

Outline how your brand will create and share content on social media. Our content strategists determine platforms best suited for your brand, posting cadence and systems to house your social media content.

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Marketing Strategy


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