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Ideas, inspiration, news and rants from the Muse team

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  • Your 2022 Wellness Marketing Resource

    By: Megan Factor

    Wellness brands have unique challenges. Overcome them with our wellness brand marketing resources that are packed with insights and trusted tactics for 2022.

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Your 2022 Wellness Marketing Resource
By: Megan Factor

Wellness brands know that  long-term health solutions aren’t transactional – they’re transformational. Because of this, consumers must invest money AND time to achieve the results they want: add...

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Understand the Functional Medicine Patient Mindset: Keys to Increase Acquisition & Loyalty
By: Jackie Bebenroth

How to acquire new patients is the ever-present challenge faced by functional medicine practitioners. Perhaps the even greater obstacle? How to earn their loyalty and advocacy. That’s where the r...

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Healthy Wellness Brands Need Content Marketing
By: Alexandra Miles

If you’re a wellness brand, the future has never looked brighter – especially after the past two years. Just take a quick scroll through your social feeds. People love to #selfcare, #selflove, #s...

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In a climate of change, transformational messaging sells
By: Jackie Bebenroth

Top Takeaways from this Article Transactional selling is when you message your product or service. Transformational selling is when you message the emotional output of your product or servic...

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