Our musings
Ideas, inspiration, news and rants from the team.
Muse Views.
Marketing Campaign Reporting: Establishing the Process
By: Lauren McPherson
How Much Does Content Marketing Cost?
By: Jackie Bebenroth
More and more businesses believe in the power of content marketing. They’ve seen the studies about the return on investment and want to reap the amazing benefits. But then pops the important...
read moreMuse Named Agency of Record for Mace® Brand
By: Muse
Muse has been named agency of record for Mace® Brand , the consumer arm of Mace Security International, Inc. and a global leader in personal safety products. The collaboration marks an exci...
read moreHow Culture Sets Your Brand Apart
By: Jackie Bebenroth
I’ve always been a workplace culture skeptic. I’ve seen it fall flat in companies that exclaimed shared values yet thrive in environments where no one ever mentioned it. One of my most memora...
read moreClimb the Muse Ladder: We're Hiring!
By: Alexandra Miles
Muse needs a marketing intern. And not just any intern. We’re looking for a college senior or post-grad who possesses strong writing skills and a foundational understanding of content market...
read moreThe Power of Message-First Marketing
By: Jackie Bebenroth
It’s tempting to focus on traditional tactics like advertising or public relations to hit marketing goals and drive sales. But without connection to a broader brand strategy, these investments...
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