Podcast Feature: Jackie on Marketing & Mindset For Wellness Coaches
Muse founder and CEO Jackie Bebenroth sits down with Dr. Kim Foster of Marketing & Mindset For Wellness Coaches to cover the captivating subject of change.
Muse founder and CEO Jackie Bebenroth sits down with Dr. Kim Foster of Marketing & Mindset For Wellness Coaches to cover the captivating subject of change.
The buyers' journey for health & wellness is much different than a transactional product sell. In this podcast for Wellness Coaches, Jackie shares a nuanced approach to convincing prospects to spend money AND time AND effort...and ultimately convert to a journey of transformation.
Here are some things you’ll learn…
- What's change marketing?
- What's the difference between changing minds vs. changing mindsets
- The language to use when clients need a mindset change
- How to help your clients to overcome a fear of change
- The evolving customer journey
- The one marketing stage you DON’T to waste your money on
- The stages of the Change Marketing framework, and what marketing activities make sense at each stage
More Good Reads
Use a Google Business Profile to Create More Visibility for Your Wellness Brand
Discover how a Google Business Profile can expand your digital presence and give your wellness brand a competitive advantage.
How to Select Wellness Brand Imagery that Motivates and Inspires Your Audiences
Support wellness branding with intentional images. Consider these tips to select the right wellness imagery for your brand.